My friend and colleague Becky Kuehl recently did a tv interview about celebrity endorsements in politics. You can watch it here. I'm posting this partly to brag about how cool my friends are, but also to add to the discussion I've been doing here about the primary. I think Becky is right that people are quick to dismiss endorsements by Oprah or Chuck Norris, but I think what they do is create novelty in a media environment where attention is at a premium. They give voters who are overwhelmed by the amount of information about candidates a way to remember one, and a suggestion for who to examine more closely. Although nobody would say "I'll vote for whoever Oprah says" the fact remains that most people are underinformed and apathetic. If a celebrity they trust endorses someone, perhaps it will motivate them to learn more.
Anyway, Becky said some smart stuff on tv. Way to go, Becky!